sábado, 17 de outubro de 2009

GP Brasil / Itaipava & Brawn GP / Vision & Oportunitties.

Good market view builds great opportunities and competitive advantage over their competitors. Itaipava beer is a Cervejaria Petrópolis brand, from Brazil. This weekend in the Brazilian Grand Prix we’ll see Itaipava´s brand on the Brawn GP cars. It´s a one race partnership and is an outstanding chance to Itaipava shows himself to the world. It´s not the first time Brawn GP use this kind of partnership.
I believe it´s a really good kind of partnership and specially an intelligent form to promote a brand.
GP, Beer and Brazil. Itaipava reachs their target!
It´s vision! It´s Marketing.

See you soon!

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